Our Values

Craftsmanship 
Handmade by skilled European artisans, each TTR belt is a masterpiece of quality and attention to detail. 
  
Bold Expression 
We believe in the power of accessories to make a statement. Our vibrant, edgy designs help you express your unique personality. 
  
Sustainability 
We're committed to ethical production and creating long-lasting pieces that transcend fleeting trends. 
 
Ethical Production 
Proudly made in a democracy, our products support fair labour practices and reflect our commitment to human rights. 
  
Inclusivity 
Our unisex designs break traditional fashion boundaries, offering versatile style for everyone. 
  
Authenticity 
Founded by four lifelong friends, TTR embodies a genuine passion for style and quality. 
  
Choose TakeTheRed and join a community that values bold self-expression, timeless elegance, and responsible fashion. Elevate your style with accessories that tell your story and uphold democratic values.”